Dark Mofo sparks hotel boom

August 4, 2022 12:06 am in by

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The Kid Laroi. Image Credit – Aiesha Hanson, 2022

Tasmania’s accommodation providers have enjoyed a record breaking June, thanks to this year’s Dark Mofo.

The Tasmanian Hospitality Association has released the latest “Hotel Occupancy Report”, the first time occupancy levels breaching 70% for the start of winter.

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The figure was 12.14% higher than June 2021, and surpassed the previous monthly record (62.15%) set three years ago prior to the devastating impacts of the Coronavirus pandemic.

The world-renowned two-week event attracted more than 300,000 people to 45 ticketed performances, with 65% of the 72,000 tickets sold to interstate tourists.

This led to 71.38 per cent of rooms for the month.

Median room rates ($206.67) and average yield ($147.51) for June were both significantly higher than 2021, with the average room rate up more than $28 and the yield improving by just over $42.

Highlighting the impressive statistics in the south was St Ives Apartments, which had 95.47 per cent of its rooms booked.

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THA Chief Executive Steve Old has praised the festival and what it’s done for Tasmanian tourism.

“We’ve been in hotels for 30 years now I think as a company and whether you like David Walsh or hate David Walsh, they should give him a knighthood because he’s done [so much] for the state,” Mr Old said.


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